Fundacao Getulio Vargas Billboard Truck Project Communication Paper Billboard Truck project paper (communication plan part with outline provided.)
Please use the outline that i provided and write a 400 words paper.
minimum use of 3 sources. Outline for the Communication
Direct Marketing Plan
Sales Promotion Plan
Public Relations Plan
Digital and Social media Plan
2 LED display board for bodyworks and 1 on the back of the truck instead
of all plastic.
Run free advertising for charity organization in order to improve the
business awareness. (people will see what the new billboard truck can
provide, and the business contact information.)
Set 2 LED digital scrolling device that displays the contact information and the
lowest price (Ads that displays on the back of the truck.) under the 2 main
Direct Marketing Plan:
LED display board will save money for customers by cutting the plastic Ads
board making fees.
Sales Promotion Plan:
Stimulating consumption by display the lowest price (Ads that displays
on the back of the truck.).
Discount for loyal customers and big orders.
Public Relations Plan:
At the beginning of the business, we do not have much awareness and customer,
so we run free Ads for Charity Organization to improve our public relations
Digital and Social media Plan:
Hire professionals to help to improve the website.
Use local advertising to gain customer and awareness.
Build Facebook page.
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